Advisory
Where technology and AI can realistically move the numbers, what it costs, in what order, and what to leave alone. Delivered as a business case a board can act on.
Technology & AI advisory
Strategy that becomes executable change
Independent AI and transformation advisory for private equity and the mid-market. We clarify what is worth doing, build the case for it, and stay for the delivery.
Benefit realisedIllustrative
- Founded
- 2026
- Registered
- England & Wales
- Company no.
- 17428263
- Coverage
- UK · EMEA
- Joint venture
- curae
Definition
Aegis is an independent technology and AI advisory practice working with private equity and established mid-market businesses across the UK and EMEA. We assess where technology can move commercial and operational numbers, produce the roadmap and the investment case, and lead the delivery that follows — directly, or through curae, our joint venture with the digital agency cure8ai.
I — What we do
Three ways firms use us
Interim leadership
Stepping into ambiguous or stalled programmes: re-baselining scope, steadying the team, realigning stakeholders and getting delivery moving again.
Value creation
For private capital: pre-investment analysis, defensibility assessed through an AI lens, and post-acquisition priorities in the first hundred days.
STAGE 01
Assess
Two to four weeks. Evidence, interviews, systems, and a view on what is actually true.
STAGE 02
Design
A sequenced roadmap and an investment case a board or an IC can act on.
STAGE 03
Mobilise
Scope, resourcing and governance set up so delivery starts rather than stalls.
STAGE 04
Realise
Delivery led or built, benefits tracked, and a handover that survives our departure.
II — Track record
Programmes that reached the benefits stage
Selected outcomes from programmes led by our founder before Aegis, in advisory and delivery leadership roles.
£12mAnnual benefits targeted by an airline logistics automation and AI programme, remediated and delivered.
€20m+Combined benefits across programmes directed in an EMEA advisory leadership role.
$8mAnnual benefits from AI-driven quality and training across a ~40,000-agent contact centre estate.
£4mReduction in annual in-store spend for a UK FMCG leader through data science and automation.
Figures relate to programmes delivered with prior employers and clients, before Aegis was founded.
III — The joint venture
curae — advisory that ends in delivery
Most of our mid-market work now runs through curae, a joint venture between Aegis and the digital agency cure8ai. Aegis brings the commercial diagnosis; cure8ai builds what the diagnosis recommends.
- Offering
- Commercial AI — a two-week engagement across origination, website conversion, sales and account management.
- Output
- A written report and a short presentation, with a costed business case against each recommendation.
- For
- Owner-managed and family businesses in physical industries, and private equity portfolios in the early value-creation window.
Why a joint venture. An advisory firm that cannot build hands the work to someone else and watches the recommendation drift. A build team without commercial diagnosis builds what it was asked for rather than what was needed. curae exists to close that gap.
IV — Sectors
Where we have most depth
LogisticsManufacturingFMCG
AirlinesTravel & hospitalityContact centre
OutsourcingBanking & financial servicesInfrastructure
V — Questions
What does Aegis do?
Aegis is an independent technology and AI advisory. We assess where technology can move commercial and operational numbers, build the roadmap and business case, and lead the delivery that follows — either directly or through our joint venture, curae.
Who do you work with?
Private equity funds and their portfolio companies, and established mid-market businesses. Sectors where we have most depth are logistics, manufacturing, FMCG, travel and hospitality, contact centre and outsourcing, and financial services.
Do you deliver, or only advise?
Both. Advisory that cannot deliver tends to produce roadmaps nobody executes. Delivery is either interim leadership inside your programme, or build and run through curae, our joint venture with the digital agency cure8ai.
How do engagements start?
A short call, then a fixed scope. Most first engagements are two to four weeks and are priced as a fixed fee rather than an open-ended day rate.
Start here
Tell us what is stuck
A short call is usually enough to establish whether we are the right firm. If we are not, we will say so and suggest who is.